A future city was being planned using advanced technology and human-centered innovation. The challenge was enabling people to experience this city before it existed and understand how they emotionally responded to it.
Citizens explored a realistic VR city with environmental transitions such as sunrise, sunset, and spatial changes. Emotional data was captured passively through EEG devices without interrupting the experience.
A centralized analytics platform aggregated this data and presented it through a clear dashboard that allowed planners to compare locations, sessions, and emotional patterns.
The dashboard translated complex EEG signals into aggregated emotional insights, enabling planners to understand engagement, mood, and cognitive response without needing domain expertise.
This project demonstrated how emotional analytics can complement traditional planning tools. By measuring how people feel, not just what they say, teams can design cities that are not only functional, but emotionally resonant and human-centered.